Blog
Braze Alternatives
Find the perfect Braze alternative with our 2026 guide, featuring platforms rated by real users. Compare features, pricing, and feedback to make an informed decision.
Digest — June 2026
In the first month of summer, we've made our platform even more convenient and reliable. Here's what the INAPPSTORY team has been working on in June.
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InAppStory Authors & Experts
Meet the InAppStory authors and experts who create, review, and contribute content on mobile app engagement, in-app communication, gamification, product strategy, and interactive content.
Gamification SDK vs API: What's the Difference?
A gamification SDK ships UI and reward tracking out of the box. A gamification API is the code layer underneath it. Here's the real difference — and how InAppStory builds both.
8 Ways How You Can Raise User App Engagement
Learn how to increase engagement in mobile apps with onboarding, feature discovery, personalization, and in-app campaigns by market and app category.
Interactive Content Marketing: A Friendly Guide for Modern Marketers
A practical guide to interactive content marketing, with format types, B2B decision logic, experiential content, and performance metrics.
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The Science Behind Short-Form Video Content: Why You Can’t Stop Scrolling
What makes short-form videos so addictive? The answer might surprise you and change the way you think about in-app engagement.
How to Announce and Drive Adoption of New Features in Mobile Apps
A concise guide on new feature announcements in mobile apps — plan releases, engage users, and measure adoption through in-app communication.
Mobile App Engagement in 2026
Visual, fast, and personal. That’s the new mobile app engagement standard. Discover how leading teams rethink in-app communication for results.
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Gamification Statistics and Trends That Matter in 2026
Review the top gamification statistics and trends for 2026, with expert analysis on retail, workplace engagement, loyalty, and adaptive design.
New
InAppStory 2.0: The Engagagement Platform That Grew Beyond In-App Stories
Explore InAppStory 2.0 — one platform for storytelling, gamification, and data-driven engagement inside mobile apps.
Holiday Marketing Campaigns
Your competitors won’t talk about these holiday marketing campaign tips, but they’re using them. Now you can, too.
How to Implement In-App Messaging
Discover formats, rules, and best practices for in-app messaging. See how to use pop-ups, bottom sheets, and fullscreens to boost engagement.
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Top articles
Trends & Insights
Mobile App Engagement in 2026
Visual, fast, and personal. That’s the new mobile app engagement standard. Discover how leading teams rethink in-app communication for results.
Shoppertainment: Blending Commerce with Entertainment
Learn how shoppertainment merges e-commerce & entertainment to create immersive shopping experiences that drive loyalty.
Gamification Statistics and Trends That Matter in 2026
Review the top gamification statistics and trends for 2026, with expert analysis on retail, workplace engagement, loyalty, and adaptive design.
