Blog

How to Launch New Features Without Touching the Main Screen
Launching a new feature doesn’t have to mean redesigning your app. Learn how in-app communication layers help teams explain and scale new functionality.

When Push Notifications Stop Working in Banking
As banking communication becomes more complex, push notifications reach their limits. Explore how in-app communication helps explain, guide, and reduce risk.

InAppStory’s 2025: What We Built, What Changed, What’s Next
Our 2025 in numbers and launches: 45B story views, 600 studio stories, 23 games including custom, plus InAppStory 2.0 with in-app banners and messaging.

Top 5 Interactive Content Platforms in 2026
A fresh look at the top interactive content platforms in 2026. Instead of repeating the same popular names, this review highlights five practical, high-value tools with real use cases across industries.

AI Personalization Makes Online Mobile Campaigns Feel Human Again
How AI makes mobile campaigns feel personal by reading context, timing messages well so brands connect without overwhelming users

InAppStory 2.0: The Engagagement Platform That Grew Beyond In-App Stories
Explore InAppStory 2.0 — one platform for storytelling, gamification, and data-driven engagement inside mobile apps.

How to Build Customer Loyalty in Retail
Learn how to build retail loyalty with a mobile first plan. Use in app stories, light games, and smart rewards. Personalize offers and track repeat orders.

How to Set Up Mobile Banner Ads in Your App
Get the most out of mobile banner ads! Learn how to set up, optimize, and track banner ads in your app to increase engagement and revenue.

How to Improve Omnichannel Customer Experience
Discover actionable strategies to enhance your omnichannel customer experience. Learn how to unify data, improve continuity, and optimize journeys across channels in just 30 days.
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How to Prepare Mobile App for BFCM
Learn how to prepare your mobile app for BFCM with in-app stories, messages, countdowns, and stable performance that boost user engagement.
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InAppStory 2.0: The Engagagement Platform That Grew Beyond In-App Stories
Explore InAppStory 2.0 — one platform for storytelling, gamification, and data-driven engagement inside mobile apps.

Holiday Marketing Campaigns
Your competitors won’t talk about these holiday marketing campaign tips, but they’re using them. Now you can, too.

How to Implement In-App Messaging
Discover formats, rules, and best practices for in-app messaging. See how to use pop-ups, bottom sheets, and fullscreens to boost engagement.
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Trends & Insights

Mobile App Engagement in 2025
Visual, fast, and personal. That’s the new mobile app engagement standard. Discover how leading teams rethink in-app communication for results.

Shoppertainment: Blending Commerce with Entertainment
Learn how shoppertainment merges e-commerce & entertainment to create immersive shopping experiences that drive loyalty.

Gamification Statistics and Trends That Matter in 2025
Thinking about gamifying your product? Discover the real-world benefits backed by data. Explore 2025 gamification statistics to guide your strategy.

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