Blog
How to Build Customer Loyalty in Retail
Learn how to build retail loyalty with a mobile first plan. Use in app stories, light games, and smart rewards. Personalize offers and track repeat orders.
How to Set Up Mobile Banner Ads in Your App
Get the most out of mobile banner ads! Learn how to set up, optimize, and track banner ads in your app to increase engagement and revenue.
How to Improve Omnichannel Customer Experience
Discover actionable strategies to enhance your omnichannel customer experience. Learn how to unify data, improve continuity, and optimize journeys across channels in just 30 days.
How to Prepare Mobile App for BFCM
Learn how to prepare your mobile app for BFCM with in-app stories, messages, countdowns, and stable performance that boost user engagement.
How to Announce and Drive Adoption of New Features in Mobile Apps
A concise guide on new feature announcements in mobile apps — plan releases, engage users, and measure adoption through in-app communication.
The Science Behind Short-Form Video Content: Why You Can’t Stop Scrolling
What makes short-form videos so addictive? The answer might surprise you and change the way you think about in-app engagement.
How to Implement In-App Messaging
Discover formats, rules, and best practices for in-app messaging. See how to use pop-ups, bottom sheets, and fullscreens to boost engagement.
How to Integrate UGC Into Your App Workflow in 2025
Discover how UGC works inside apps: collection, curation, and placement at decision points. A guide for product managers and marketers.
Best Black Friday Marketing Ideas: Winning Hearts, Not Just Wallets
Everyone’s shouting ‘SALE’ — but your Black Friday marketing should hit differently. Learn the tricks to steal the show and make bank
Halloween Marketing Ideas
Spice up your app this Halloween with smart, spooky campaigns your users will love.
New
How to Announce and Drive Adoption of New Features in Mobile Apps
A concise guide on new feature announcements in mobile apps — plan releases, engage users, and measure adoption through in-app communication.
Holiday Marketing Campaigns
Your competitors won’t talk about these holiday marketing campaign tips, but they’re using them. Now you can, too.
How to Implement In-App Messaging
Discover formats, rules, and best practices for in-app messaging. See how to use pop-ups, bottom sheets, and fullscreens to boost engagement.
Top articles
Trends & Insights
Mobile App Engagement in 2025
Visual, fast, and personal. That’s the new mobile app engagement standard. Discover how leading teams rethink in-app communication for results.
Shoppertainment: Blending Commerce with Entertainment
Learn how shoppertainment merges e-commerce & entertainment to create immersive shopping experiences that drive loyalty.
Gamification Statistics and Trends That Matter in 2025
Thinking about gamifying your product? Discover the real-world benefits backed by data. Explore 2025 gamification statistics to guide your strategy.
