NEW 2025 Holiday Gamification Report

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WHITE PAPERS

White Papers & Research

Gamification report

2025 GAMIFICATION REPORT

Seasonal promotions often look the same, but interactive campaigns perform differently. This report shows how gamification drives measurable results, with 3 key trends, 12 use cases, and benchmarks that demonstrate stronger engagement and loyalty.

September 10, 2025

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E-commerce report

2025 ECOMMERCE ENGAGEMENT REPORT FOR SMARTER IN-APP CONNECTIONS

Download the latest data on how shoppers tap, scroll, and buy inside apps in 2025. The report covers retail-media placements inside the app, shoppable video, lightweight gamification, and personalization built on zero-party data. Each tactic already shows clear gains in customer retention, conversion rate, and in-app engagement

August 04, 2025

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Foodtech report

2025 FOOD TECH & RETAIL ENGAGEMENT REPORT

Get an inside look at the key engagement strategies driving success in food tech apps this year. We've analyzed 5,000+ in-app stories from industry leaders like Uber Eats, Carrefour, Metro C&C, and X5 to uncover what truly works. From AI-driven personalization to gamification and in-product messaging, discover how top brands are boosting retention, enhancing user experience, and standing out in a highly competitive market.

August 04, 2025

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Gamification report

GAMIFICATION REPORT 2024

It’s the holiday showdown! Everyone’s competing, customers bounce fast, and it’s hard to stand out. Big players like Papa John’s, Kaufland, and MediaMarkt know how it’s done. Discover the gamified, personalized tactics they use to capture mobile-first users’ hearts and keep them hooked long after the season ends. The report covers 10 use cases to boost engagement, retention, and holiday joy!

August 04, 2025

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E-commerce report

2024 MOBILE ENGAGEMENT TOOLKIT FOR E-COMMERCE: FROM SCROLL TO SALE

We’ve uncovered the real strategies used by e-commerce leaders to build lasting engagement in their mobile apps. From shoppable videos to gamified experiences, personalization powered by zero-party data, and social commerce driven by UGC, you’ll discover the tools that are making a real impact in 2024. These strategies are driving measurable improvements in customer retention, conversion rates, and in-app engagement.

August 04, 2025

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Fintech report

ENHANCING CUSTOMER EXPERIENCE: 23 FINTECH STRATEGIES

Discover effective strategies to optimize your financial services app and boost user engagement with our comprehensive guide. Learn how to personalize recommendations, enhance onboarding, and leverage data-driven insights to meet user needs. Gain practical tips on utilizing advanced technologies like AI in Financial Services for a more engaging user experience.

August 25, 2025

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Onboarding report

Practical Guide to Mobile Application Onboarding

Discover the strategies for successful user onboarding and retention. From crafting engaging content to understanding diverse onboarding types, the whitepaper covers essential aspects to increase user retention and acquisition. It's an invaluable tool for mobile tech companies and startups looking to secure a competitive edge.

August 04, 2025

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make app work harder

Key reasons to integrate
in-app campaigns

Multiple
use cases

Communication with no limits: informational, short form videos, interactivity, UGC and gamification.

Multiple
use cases

True
flexibility

Adjust, edit, and customize in-app campaigns in real time whenever needed.

True
flexibility

Full Customer Lifecycle

Boost onboarding, engagement, monetization, and retention with tailored in-app campaigns.

Insights 
& analytics

Collect behavioral insights about users preferences with advanced analytics.

UNDER THE HOOD:

Seamless UX for creating

and managing stories

Seamless UX for creating and managing interactive content

Exceptional app experience, cohesive communication,
and enhanced trust-building with your audience.
Just integrate our Stories

Loved by

customers like you

5.0

44 reviews

5.0

15 reviews

New feature introduction, easy communication with the customers and a very high delivery rate against the usual push notifications. Plus, these are interactive, so it helps us increase engagement with the customer.

Nupur R., Senior Product Manager

Stories have enriched our app and made it more lively and closer to customers. It's a very important and powerful communication channel with a great future ahead. 

Ramina N., Head of marketing

We really like the intuitive interface of inAppStory. The wide variety of widgets is very pleasing - it allows us to not repeat formats from month to month and constantly create new content.

Ramina Z., Product manager

Together with InAppStory, we managed to create a wonderful, engaging, and memorable game that fitted perfectly into new positioning and was also executed quite well in terms of both product quality and performance.

Mariam G., Head of Content

The assortment of customizable widgets and design choices simplifies the creation of compelling and dynamic content that we can immediately test their knowledge in an interactive format.

Vasily K., Product manager

We are seeing an increase in the session time and sales via stories. Now InAppStory tool are showing stable growth.

Kate D., Head of CRM

We wanted instruments that could increase the activity of our clients and make them open our app and interact with it more often. InAppStory has proven to be a fantastic solution to these challenges.

Anastasia B., Marketing Manager

InAppStory supercharges the tool with our requirements to bring promo codes or discounts that are relevant for different types of app users.

Andrew A., Head of E‑Merchandising

InAppStory became a great tool to simulate users to make purchases right in our app. With different features we can create a variety of stories that engage our clients.

Rita D, Head of CRM


Success stories

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Engage your users like never before. Boost your mobile metrics.
Ensure a seamless brand experience.