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EXPLORE STRATEGIES AND INSPIRATION

FROM REAL BRANDS THAT TRANSFORMED

USER ENGAGEMENT

Learn from detailed insights, hands-on tactics, and proven outcomes that reveal exactly what it takes

to succeed with InAppStory

CASE STUDIES

Stories

InAppStory Creative Studio helped Leroy Merlin Portugal scale in-app stories during a peak season, reaching over 420k impressions and maintaining strong engagement with limited internal resources.

  • ready-to-use story templates

    15
  • story campaigns launched before the Christmas peak

    12
  • impressions generated by stories during the campaign period

    420k+

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Stories

A multi-market analysis of story performance in a retail app. Service clarity in France, high CTR on promotions in Poland, and strong seasonal engagement in Italy.

  • click conversion can reach in the right segments

    30%
  • reading conversion

    46–58%
  • CTR up to

    5%

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In-app messagesStories

Telecom case shows where each format wins. Strong story completion on onboarding and higher CTR for in-app delivery on the same offer.

  • higher CTR with in-app messages vs stories

    5.6x
  • CTR on partner subscription bottom sheet

    6.47%
  • average reading rate on onboarding

    32.95%

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Stories

See how HomeExchange used Spotify-style recaps to turn travel data into shareable stories. Personalized stats, local languages, and emotional design boosted engagement to record highs.

  • users

    26,000+
  • open rate

    66.9%
  • story completion

    100%

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StoriesIn-app messages

Learn how InAppStory onboarding service set Hamkorbank up for success. We delivered strategy, templates, a full UI kit, and team training — everything they needed to launch stories fast and keep publishing on their own.

  • months from 0 to launch

    2
  • topics in content plan

    25
  • platform usage

    100%

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Stories

See how Hamkorbank turned stories into a real engagement channel inside their banking app. Product tips and local content sparked 250K+ clicks, proving stories can drive both action and loyalty.

  • click-after-open rate

    80%
  • unique clicks

    >250k+
  • read-through rate

    72%

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make app work harder

White Papers & Research

UX of Leading FinTech Apps

This case study is based on 200+ screenshots collected from 15 leading banking and crypto apps. It examines how top fintech teams design key moments of the mobile journey, including onboarding, product cards, account creation, and identity verification.

January 29, 2026

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2024 MOBILE ENGAGEMENT TOOLKIT FOR E-COMMERCE: FROM SCROLL TO SALE

We’ve uncovered the real strategies used by e-commerce leaders to build lasting engagement in their mobile apps. From shoppable videos to gamified experiences, personalization powered by zero-party data, and social commerce driven by UGC, you’ll discover the tools that are making a real impact in 2024. These strategies are driving measurable improvements in customer retention, conversion rates, and in-app engagement.

August 14, 2024

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2025 FOOD TECH & RETAIL ENGAGEMENT REPORT

Get an inside look at the key engagement strategies driving success in food tech apps this year. We've analyzed 5,000+ in-app stories from industry leaders like Uber Eats, Carrefour, Metro C&C, and X5 to uncover what truly works. From AI-driven personalization to gamification and in-product messaging, discover how top brands are boosting retention, enhancing user experience, and standing out in a highly competitive market.

June 17, 2025

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PRACTICAL GUIDE TO MOBILE APPLICATION ONBOARDING

Discover the strategies for successful user onboarding and retention. From crafting engaging content to understanding diverse onboarding types, the whitepaper covers essential aspects to increase user retention and acquisition. It's an invaluable tool for mobile tech companies and startups looking to secure a competitive edge.

October 20, 2025

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GAMIFICATION REPORT 2024

It’s the holiday showdown! Everyone’s competing, customers bounce fast, and it’s hard to stand out. Big players like Papa John’s, Kaufland, and MediaMarkt know how it’s done. Discover the gamified, personalized tactics they use to capture mobile-first users’ hearts and keep them hooked long after the season ends. The report covers 10 use cases to boost engagement, retention, and holiday joy!

December 10, 2024

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Engage your users like never before. Boost your mobile metrics.
Ensure a seamless brand experience.