Top 10 Travel Marketing Campaigns & Innovations
See what sets top travel campaigns apart. From real travel marketing examples to innovative travel campaign ideas, learn how to create ads that travelers remember.
April 21, 2025•15min
Get inspired by Valentine’s Day campaigns in mobile apps
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The Simple Math Behind Advergaming Wins
Karina
August 04, 2025•10 min
What is Advergaming?
An advergame is a video game made chiefly to promote a product, service, or cause. The play itself carries the message.
Where It Started And How It Grew
1996. General Mills slips a non‑violent shooter called Chex Quest into 5.7 million cereal boxes. The giveaway bumps sales and wins an Effie award.
Early 2000s. Flash microsites let snack brands ship quick arcade titles.
2024. More than 500 branded games live on Roblox, up from 150 two years before.
Three formats of advergaming you will meet most often:
Why Now? Market Forces Behind the Advergaming Boom
Audiences spend more time in game worlds than in news feeds
Attention has migrated. If your media mix is still built around passive display or thirty‑second pre‑rolls, you are talking to a shrinking audience.
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Inc. Arabia’s Women Of Influence 2025: Meet The Female Leaders Shaping The MENA Business Landscape
Women of Influence, Inc. Arabia’s annual celebration of women in the MENA business landscape, takes pride of place in the publication’s August 2025 issue.
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NOT SURE WHICH
VALENTINE’S MECHANICS
FIT YOUR APP?
Book a free call to decide what’s worth launching. Stories, mini-games, in-app messages, banners. We’ll talk through what could actually make sense for your product.
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Consider this your
2X Valentine’s Day bonus💘
A Holiday Gamification Playbook for seasonal campaigns.
Pick one. Or take both — with a free call to talk it through with experts who help teams apply these mechanics in practice.
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