.jpg?2026-02-17T14:47:30.411Z)
When Leroy Merlin ran out of hands, InAppStory became the extra ones



People visit your website, download the app, even make the first purchase. But what's next?
That's where a lot of businesses fail โ retention and engagement.
Over the last 6 months I've been collecting easy-to-apply retention strategies for your omnichannel communications โ whether it's E-commerce, FinTech, or even B2B SaaS โ in this table.
๐ Each line includes includes:
โ Clear how-to description of the strategy
โ Concrete acheivable action plan
โ Expected outcome and metrics to track (LTV, ER, RPR)
โ Various filters to apply (type of communication, difficulty, etc.)